What are the Kids Choice Awards?
Apparently, a series of awards are given to performers depending on
how popular their work is with children. The whole thing is sponsored
by Nickelodeon and the network is of course strongly influenced the
votes. A quick look at the nominees is absolutely heart-breaking. The
movie category gave children the choice between Harry Potter, the
Muppets, the Smurfs and Alvin and the Chipmunks. Where is Scorsese's
Hugo? Where are the other good movies of the year? I cannot believe these four movies are representative of what
children enjoyed last year. The musical category is even worse: we
find LFMAO, Justin Bieber, Usher, Bruno Mars, Katy Perry, Lady Gaga,
Taylor Swift and the Black Eyed Peas among other. I see pop music,
country music and rap. Doesn't anyone listen to rock n roll, blues or
jazz anymore?
The worst award nomination was probably
Kristen Stewart, who won the best actress award. The competition was
not very tough, but even children should be able to tell she has no
acting skills. Nickelodeon is teaching children that awards should go
to actors who stared in a popular movie, not to actors who gave a
quality performance.
The 2012 Kids Choice Awards is not an
occasion to let children decide what they like and reward their
favorite performers; it is an occasion for Nickelodeon to influence
the children and tell them which movies they should be watching and
which CD they should buy. Think twice before you let your children
watch this program, unless you do not want to encourage them to
develop their own tastes and identity.
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